The leading brand Domestos are working with UNICEF to help tackle the global sanitation crisis.
Domestos and the Unilever Foundation are partnering with UNICEF to help improve access to basic sanitation in areas that need it most.
By supporting UNICEF’s Community Approaches to Total Sanitation programme (‘CATS’), Domestos and the Unilever Foundation aim to improve the health and well-being of those in need and create sustainable approaches to improved sanitation through programmes that promote good hygiene practices, help create demand for access to toilets, and raise awareness of the sanitation crisis.
Domestos will also give consumers in select countries the opportunity to support bringing improved access to basic sanitation to people in need by contributing 5% of its average proceeds3 received from the sale of specially marked bottles of Domestos* in the Kingdom of Saudi Arabia, United Arab Emirates and Vietnam (between 1 June – 31 August 2012) and in Poland, UK and Ireland (between 1 July – 30 September 2012) to UNICEF’s CATS programmes in South Sudan and Vietnam.
The partnership between the Domestos, the Unilever Foundation and UNICEF will help improve access to basic sanitation across nine countries: Gambia, Ghana, Nicaragua, Nigeria, Pakistan, Philippines, South Sudan, Sudan and Vietnam.
Improving sanitation around the world is a huge challenge; at current rates of progress, it is unlikely that the world will meet the United Nations Millennium Development Goal (‘MDG’) sanitation target by 20154The MDG sanitation target represents one of eight targets to help improve the quality of life for the world’s poorest people. However, your small actions can make a big difference in helping to bring sanitation to those in need. You can help by:
- Buying specially marked bottles of Domestos
- Going online to www.domestosforunicef.com where you can read more information
- Spreading the word amongst your family and friends about the new partnership and the benefits it can bring to families around the world
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