THE LEGO FRIENDS 2012 ROADSHOW IS COMING TO LONDON
So get set to make friends with Emma, Olivia, Andrea, Stephanie and Mia
On Saturday 23rd and Sunday 24th June, the LEGO Friends 2012 Roadshow is coming to Trafalgar Square in central London. Visitors will be introduced to the wonderful world of LEGO Friends and the five central characters; Emma, Olivia, Andrea, Stephanie and Mia who have travelled all the way from their hometown of ‘Heartlake City’. Each friend has her own hobbies and interests including animals, performing arts, invention and design. Come along with your friends and discover which of the LEGO Friends is most like you.
LEGO Friends is the must have girls’ toy of 2012, with LEGO mini-doll character figures, bright and beautiful new brick colours and extra special little details. Not only can you and your friends enjoy building the new LEGO sets, you can also have fun playing and acting out your own stories with the LEGO Friends characters in your very own Heartlake City that you’ve built together.
There will be a host of exciting activities at the roadshow for you to get involved with. Have fun building and playing with the range of sets; if you’re a budding scientist then try Olivia’s Inventors Workshop, or if you’re an animal lover then Mia’s Puppy House is for you! You can also try to find your inner fashionista and design an outfit for the stylist Emma in the LEGO Friends Roadshow competition.
The LEGO Friends will also host a special preview of their new animated mini-movie, so you can see what life is like in Heartlake City. If that wasn’t enough, there will be lots of LEGO Friends goodies up for grabs and you can sign up to the free LEGO Friends Club Magazine which is packed full of fun activities, games and stories.
The LEGO Friends 2012 Roadshow is set to be a great day for you and all your friends. Emma, Olivia, Stephanie, Mia and Andrea look forward to seeing you there!
The LEGO Friends collection of 23 products ranges in price from £4.99 to £69.99 and it is available nationwide and online. Visit www.LEGOFriends.com for more information.
LEGO Friends tour will be taking place at the following venues:
West End Live – Trafalgar Square: Sat 23rd – Sun 24th June
LEGOLAND Discovery Centre: Fri 20th – Mon 23rd July
Newcastle Metro: Sat 11th – Sun 12th Aug
Birmingham Airport: Weds 1st – Sun 4th Aug
Pony Club: Thurs 16th – Sun 19th Aug
LEGOLAND Windsor: Mon 27th Aug – Sun 2nd Sept
Westfield London: Fri 5th – Sun 7th Oct
Merry Hill: Mon 22nd – Sun 28th Oct
About LEGO Friends
LEGO launched their new girls range, LEGO® Friends, in December 2011. LEGO Friends was developed following four years of research, during which time LEGO spoke to thousands of girls and parents across the world. The research enabled LEGO to develop a range that mirrored girls’ tastes and interests, combining the opportunity for realistic role-play, creativity, and a highly detailed, character-based world with the core values of LEGO building.
The LEGO Friends story centers on the everyday lives and personalities of five girls, Emma, Olivia, Mia, Andrea and Stephanie, in a fictional hometown called Heartlake City. Each of the friends characters has a distinct personality and a range of interests including animals, performing arts, invention and design. The building sets in the range reflect different parts of town where the girls’ adventures take place from downtown, suburbs and the beach to camping grounds and mountains.